com. Moz also provides some useful insights about each link such as Page Authority, Domain Authority, social insights and most linked pages. Both Semrush & Moz offers your domain overview tool, where you need to add the URL and get the following results: DA score, Number of backlinks, Keywords the site ranks for, Competing domains, and. com by Ahrefs. Moz's reporting functionality was difficult to set up and customize. For a more in depth domain analysis, try Moz Pro to track thousands of websites and pages, target the right keywords, and create custom reports all in one place. All the work to increase DA DR UR and TF will be done with high quality backlinks and by using whitehat strategy to keep your website safe. Domain Authority vs. To check Moz rank use this free online Moz Rank Checker from Small SEO Tools, To check Moz score all you need to do is to enter up to 10 domains on the space provided and. 25 billion+ keyword index. Then, it compares your number of backlinks with other websites’ backlinks to determine your Domain Rating. Some of the characteristics this tool helps you evaluate include: Domain capabilities. AS or Authority Score by SEMrushUsing this beginner's guide, we can follow these seven steps to successful SEO: Crawl accessibility so engines can read your website. One of their key metrics is the Ahrefs Domain Rating (DR), which measures the strength and authority of a domain on a scale of 1 to 100. Go to Google Chrome Web Store. Moz Domain Authority (also called DA score - domain score - Moztrust) is a metric developed to help predict how likely a domain, subdomain, or page is to rank in search engine result pages (SERPS). BLEXBot. , Domain Rating (DR) by Afrefs, Serpstat Domain Rank (SDR), and Authority Score (AS) by SEMrush. The concept of website authority in SEO shouldn’t be confused with the Domain Authority (DA) as a metric. An “authority” in SEO is a term that you will see often. Moz uses their small link index combined with machine learning to guess the ability of your site to rank. There is even an interesting Twitter thread in 2020 from the co-founder of Moz, Rand Fishkin. In addition, the Data Science team at Moz, lead by Dr. info, . 3. Moz Rank is one of the tools that calculate algorithms for this measurement. Reply. To be clear, Moz states in no uncertain terms that Domain Authority is NOT a Google ranking factor. DA is a hot topic in the SEO and marketing world. It predicts after having a look at your current stats of how well you are doing in the SERP (search engine results page). It was used as a way to. . Results in the SERP Analysis also include Page Scores via Moz Pro’s ‘On Page Grader’ tool This score, based on a scale of 1 to 100, indicates how well-optimized the content is for the target keyword. com) and your webpage’s Domain Authority score will appear automatically. ”. When you first launch your website, you. DA predicts how well a given website will rank on the SERP. You can also look at things that rank for their own title. On the left, click “Link Research” and then click “Overview”. Moz DA ranges from 1 to 100, with higher scores equalling a better domain (aka. Below that, you'll see a chart that gives you a visual representation of your backlink profile Spam Score. Advertise. Domain authority: score 1 - 100. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. Your site can be performing so well on Bing but not so good on. co, or a known ccTLD as alternatives. Here is a simple explanation of the difference between the Moz Domain Authority Rank and Ahrefs Domain Ranking: “Domain Authority from Moz and Domain Rating from Ahrefs are different metrics. ”. We picked some of the biggest brands on the Internet and ran them through this. The majority of these domains had similar scores in all three tools. We know that Difficulty is out of 100,. The main difference between Domain Authority and Domain Rating is in terms of the metrics used to calculate the. This time, both Ahrefs and Moz ranked Forbes similarly. Inbound links. 1 Reply Last reply Mar 30, 2011, 8:58 PM 1. Click Ranking Keywords on the left. Spam Score 5. Moz Pro: A great self-serve web presence platform. Similarities Between Domain Authority vs Page Authority. Jika menginginkan hasil pengecekan lebih lanjut, maka kamu harus membuat akun dan berlangganan fitur Ahrefs. With domain authority, Moz has continually refined its algorithm over. Moz, an SEO software company, developed both the domain authority and page authority ranking metrics to help users predict search engine ranking. Introducing DA 2. This is a great tool to get you started. To determine domain authority, look at 40 factors. This score is given on a scale of 1 – 100, with the higher the score being preferable and denoting a greater chance of ranking. But Google does use PageRank. 1. Moz developed Domain Authority (DA) to predict the degree to which how well a domain will do on a search engine results page. 0. as a means of increasing traffic. The tool is easy to use and provides an accurate representation of a website’s authority. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Developed by digital marketing software company Moz, Domain Authority predicts how likely a website is to rank in search engine result pages. Moz. As mentioned above, it’s Moz who initially coined the term Domain Authority. com has a Domain Rating of 91. Overview. Learn what Domain Rating is and learn 13 powerful techniques to boost it. Ahrefs is More User-Friendly. These metrics proport to calculate a website’s “authority” based, for the most part, on the quantity and quality of its backlinks. (Moz domain authority score interface,. Domain-Level Keyword-Agnostic Features. The source domain splits its rating equally amongst the domains it. Domain Authority 94. You may be thinking, “those pages must have higher domain ratings than the rest. MOZ, a provider of SEO software, developed the latter to predict the likelihood of a given website appearing in SERPs and is measured on a scale from 1 to 100. You can check Spam score, domain authority, and Page authority without spending any cost. For example, Facebook and Amazon have an incredibly high DA score of 96. Comparisons. A domain rating is a metric developed to help predict how likely a domain, subdomain, or page will rank in search engine result pages (SERP). Ahrefs introduced Domain Rating, and Moz introduced Domain Authority. This can be the main domain pointing to the site's homepage or the URL of a particular page like a product page or blog post URL. Price Demo. Anchors: A breakdown of the most commonly-used anchor text in a site’s link profile. How does domain rating vs domain authority compare? Christy Walters. The overall likelihood of spam increases as a site accumulates more and more flags, so that the total number of flags is a strong predictor of spam. division1 Mar 30, 2011, 6:47 PM. Ahrefs Site Audit. Your specific. This can lead some to believe that Domain Authority is a ranking factor for search engines like Google. you will need to contact the sites that have links you want removing and ask them to remove them. [deleted] • 8 mo. DA dikembangkan oleh sebuah perusahaan bernama MOZ dan dinyatakan dalam angka 1-100. DA: Domain Authority. “Moz Domain Authority” is similar to “Ahrefs Domain Rating. – Domain Rating (DR) gives you an idea of the strength of a site’s backlink profile, while Domain Authority (DA) gives you an idea of which site will rank higher on SERPs. Theoretically, domain rating reveals a website’s authority. Domain Authority Vs Domain Rating: The Main Differences. The Moz Domain Authority Checker calculates a website’s DA score and. You can spot it in nearly every tool and report within our platform. ベンチマーキングで競合に対抗しましょう. Ahrefs monitors hundreds of millions of keywords in 189 locations, with over 171 million in the US alone. Increase in Majestic TF up to. e. Luckily, Brand Authority gives you clarity. URL Rating (UR) shows the strength of the individual page you are studying. DA uses data from the Mozscape Index, which includes other metrics like MozTrust, MozRank, and external links. I checked almost 10 times and every time compares with. Before talking about other alternatives to Moz DA, lets first briefly talk about how the DA functions. Ranking Keywords 432. Moz’s Domain Authority is undoubtedly useful – especially when used as an entry point into deeper investigation. . The all-in-one SEO toolbar for research on the go. Some only got registered this year. A week after the July 2018 update to the guidelines, Google made some additions that carried some significant impact: The quality evaluators would now be asked to review not only a website’s E-A-T but also the content creators E-A-T too. For detailed, original data on the many dynamic aspects of online reviews, read Moz’s formal review survey report but for today’s topic, it’s important to know that just 13% of consumers insist on a perfect 5-star rating to consider doing. However, great content and the ability to generate inbound links and etc will win in the long run. Ahrefs calculates Domain Rating by analyzing the number and quality of backlinks to a website, similar to how Moz calculates. anuragbusi • 24 days ago. The way your page is optimized has a huge impact on its ability to rank. You can look at unique versus duplicate content. These are websites that can potentially impact the DA of your website. New posts New media New media comments Latest activity. Like Domain Authority, it is a score on a 100-point scale that predicts a website’s ability to rank well in search results. 1. Ahrefs introduced Domain Rating, and Moz introduced Domain Authority. This was largely seen as an effort by Google to increase webmaster adoption of HTTPS. On average across all industries, site-wide conversion rate for a website is around 2 percent (the donkeys), while conversion rates for the top 10 percent of websites (the unicorns) get 11 percent and above. TRY IT FREE. Domain Rating or DR is another commonly used metric to measure a website’s “strength”. not yet paying customer), yet MOZ took my written reservation about effectiveness of their tools very serious! 2. Domain Authority (DA) – a metric developed by Moz that is calculated by evaluating linking root domains, number of total links, and other metrics like MozRank, MozTrust, etc. This can lead some to believe that Domain Authority is a ranking factor for search engines like Google. You can use the Ahrefs platform (or Semify’s white label dashboard!) to determine the Domain Rating of any site and take a closer look at the backlinks being considered. Getty Your domain authority (sometimes called “domain rating”) provides a quick snapshot of your website’s SEO health. The score ranges from one to 100. I will increase domain rating, ahrefs dr,Increase ahrefs,increase ahrefs domain rating dr,increase ahrefs dr,Domain rating,Domain rating dr DR 70. Domain Authority (DA) by Moz. . The Search Visibility score is the percentage of clicks we estimate you receive based on your organic rankings positions, across all of the keywords you’re tracking in your Campaign. AHREFs have stated that Domain Rating does not factor in other variables such as link spam, traffic, domain age, etc. Moz Domain Authority. name, etc. Our vetted marketing consultants have a proven history of excellent client work, a strong alignment to Moz’s core values, and are backed by Moz Tools to ensure you get access to top-notch SEO data every. The digital tool provides other features, as well — such as the number of unique external linking domains (Linking. Step 1. While I checked it using Semrush, the domain rating remains same, but in Moz the domain authority dropped from 10 to 5 without any reason. Consider for example I ell you to measure the length of your room. aHrefs URL. This free tool is powered by a massive live index that comprises over 40 trillion links, 718 million domains, and 7 trillion pages to get you accurate score for your domain. As per our experience "who is" information is being crawled. Add all your competitors to the bulk Domain Authority checker. Moz. Moz DA ranges from 1 to 100, with higher scores equalling a better domain (aka a better chance of ranking highly). 1. Once you enter a URL into their domain analysis tools, both Moz and Ahrefs offer a wealth of essential information: A ‘domain authority’ score (Moz) or ‘domain rating’ (Ahrefs) offers a quick indication of a website’s likely performance in search results, calculated based on the number and quality of inbound links. How Moz calculates Domain Authority. Domain Authority Vs Domain Rating: The Main Differences. Ahrefs also measures a website’s backlink profile. The Moz Domain Authority, or DA, is a proprietary metric that attempts to predict how well your website will rank on a scale of 1-100. e. Moz Pro offers four core pricing options, plus an additional option to negotiate an Enterprise subscription. Link Explorer Explore over 40 trillion links for powerful backlink data. TIP. Join Us! By: Amin Forout. This relevance has a direct impact on its ranking by search engines, trying to assess domain authority through automated analytic. The metric ranges from one to 100: the higher the score, the greater capacity a site has to rank. Moz. Moz, SEMrush, and Ahrefs have their version of a domain authority checker tool, so pick one and use it consistently. Fortunately, checking the domain authority score for your own site is super easy. Hands down, Semrush is one of the best Moz alternative. 3. When you use Moz to check your domain authority, the main factors that affect the score include: Number and quality of referring domains. Domain Authority and Domain Rating are almost similar, but they still have some significant differences. 100. Domain Rating (DR) is a metric developed by the SEO tool provider Ahrefs to measure the strength of a website's backlink profile. Moz created the Domain Authority metric to help businesses figure out where they may rank on search engine results pages (SERPs). Some are still trying to gain traction. com. If your website "authority" is higher than that of your competitors, then your site is stronger than theirs in terms of "link popularity. Domain Authority (DA) is a search engine ranking score developed by Moz that supposedly predicts how well a website will rank on search engine result pages (SERPs). Domain Analysis Get top competitive SEO metrics like DA, top pages and more. They estimate a page’s possible ranking via. Moz Domain Authority and Page Authority are two of the most popular metrics used by marketers to determine a domain’s capability to rank in the SERP. Private registrations are common for non-SEO purposes so Google cannot act on it alone. com has a Domain Rating of 91. Cost: Free. Domain & Page Authority 2. Moz Pro Reviews. They look at the number and quality of the backlinks that point to a website (and individual pages of a website). Moz’s Domain Authority is a search engine ranking score that predicts how likely a website is to rank in the SERP, with scores ranging from one to 100. This year, Moz surveyed over 150 leading search marketers. This helps Ahrefs by:What Is Domain Rating? Similar to Moz’s Domain Authority, Ahrefs has a Domain Rating score. Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website will rank in search engine result pages (SERPs). It simply means that the higher your DR gets, the more challenging it will be to. This score is based on factors including linking root domains, and the total number of links. Start my free trial. Moz was the first & remains the most trusted SEO company. Tools: Check your PA with Link Explorer. 5/5 rating. Moz helps us understand the relative difficulty of ranking for specific terms. DA is calculated by evaluating multiple factors such as the number of backlinks pointing to a domain. ’. Score for a domain authority typically ranged from 1-100, with higher score consistent with a greater proficiency to rank. “Domain Rating (DR) is a ranking metric developed by Ahrefs which shows the strength of a website’s backlink profile on a scale of 1 to 100. Domain Authority is a Moz metric that predicts a website’s performance on search engines. , Domain Rating). Other tools like Semrush and Ubersuggest named it Authority Score and Domain Score. The scores are measured on a scale of 1-100. Ahrefs menggunakan istilah Domain Rating alih-alih Domain Authority, Sob. There are many equivalents to Moz’s Domain Authority developed by other SEO tools, e. The second result has a good domain rating and a good amount of backlinks, but it’s difficult to compete with a site like Yelp. In A Nutshell. Domain rating is the ratio of Ahref tool Domain Authority is the ratio of. But Trust Flow and Topical Trust Flow are both 100% unique to Majestic SEO. The 2018 update to the guidelines. Moz. Getting a high Domain Authority is a good indicator of how well a site will rank in search engines. The domain authority is an SEO ranking score coined and created by Moz. Use internal linking to improve the ‘authority’ of important pages. Current visitors. The domain authority is an SEO ranking score coined and created by Moz. Case Studies Explore how Moz drives ROI with a proven track record of success. DR – Domain Ranking is a metric from the Ahrefs tool and uses the same score on a scale of 0-100. " You can think of each flag a potential "warning sign" that signals that a site may be spammy. took the time to write a non-standard, tailored suggestions how to get best results; compliments. It's a sign that you should do some more investigation into the quality and relevance of this site. Websites with a higher Ahrefs/Moz/SEMrush Domain Rating correlate with higher rankings on the first page of Google. Internal links are most useful for. ws, . Compare SEO Products For instance, the website solidhook. Several tools available can be used to calculate domain authority, including the Moz Domain Authority (DA) tool and the Ahrefs Domain Rating (DR. According to Moz, ‘Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). PageRank is an algorithm that measures the importance of a given web page. Alternatives. Start my free trial. As such, domain rating is important for several reasons from different perspectives. The tool shows you errors, crawl issues, and makes actionable recommendations. 3. It is the score that you got for your whole website as the site has only one domain. 2. Incentivized. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. Domain Authority 94. Ahrefs is More User-Friendly. Under the Rankings header in the summary panel you'll see how many of your Tracked Keywords are in position ranges of #1-3, #4-10, #11-20, or #21-50. The Moz domain authority (DA) checker tool is widely used by website owners and digital marketers. It typically leads to gradual increases in positive brand mentions, search rankings, traffic to your site, and conversions. Domain Authority is an online search engine ranking score developed by Moz that anticipates exactly how well a website will certainly rate on SERPs. The two metrics that matter within the scope of this article are URL Rating (UR) and Domain Rating (DR). (This will tell them about any new URLs that were not present on the old domain) Wait until Google Webmaster Tools updates and fix any errors it indicates in the Diagnostics section. Domain Rating and Domain Authority are more similar than they are different. Domain Authority is a search engine ranking score developed by Moz. Search engines such as Google need some way of ranking and assessing websites, and metrics such as domain rating allow them to do this. It’s essential to keep in mind that the concept and the metric are two different things. It runs on a scale from zero to a hundred. Start my free trial. Moz Domain Authority Checker. It also has a chrome extension which can be used. " 例えば、ahrefs. Getting a high Domain Authority is a good indicator of how well a site will rank in search engines. Formerly known as Moz Trust, DA uses various factors, including link quality, link volume, website size, and domain age. We picked some of the biggest brands on the Internet and ran them through this. Overall Rating 4. 9-star rating on Clutch! Find out how our expert team and revenue-accelerating tech can drive results for you! Learn more . Domain Authority: DA stands for domain authority, is an SEO metrics introduced by Moz which is known as the strength of a domain or a website. The example below shows the #1 and #2 organic search results for “best vets Dallas. Ranking Keywords 107. " The extension reveals information about HTTP headers, rel-canonicals, robots. Domain Rating is a metric developed by Ahrefs, another popular SEO software company. Keep in mind that even if you haven’t done anything to a page, its score may still fluctuate due to the fact that Moz is constantly updating their algorithm. Domain Rating and Domain Authority (DA) are often used interchangeably, but they’re two distinct metrics. The scores are measured on a scale of 1-100. So that metric isn’t super unique. Domain Authority Vs Domain Rating: The Main Differences. A ferramenta gratuita em cima mostra a "autoridade" do seu website calculada pela Ahrefs (ou seja, Classificação de Domínio). Get instant access to industry-leading SEO metrics, site audits, rank tracking, and more with Moz Pro – the highest quality data for SEO. Domain Authority or DA is a metric by Moz, a SaaS company that provides marketing analytics and inbound marketing software subscriptions. Instantly check your keyword rankings with Moz's Rank Checker tool, complete with helpful keyword metrics like search volume and keyword difficulty. Domain Authority (DA) is based on data from Moz’s web index, Link Explorer, using metrics such as the number of links pointing to your site, and the authority of the domains those links are. Moz Pro Your all-in-one suite of SEO essentials. Ahrefs Has More Comprehensive and Up-to-Date Database of Backlinks. Here are a few of the most important factors for arriving at a DA score:Benchmark your site’s Difficulty rating. The results show that my website has a total of 284 backlinks, coming from 63 root domains. Authority Score One of the primary selling points of popular SEO tools such as Moz, Ahrefs, and SEMRush are the website authority metrics. Moz Domain Authority: This metric measures the strength of a domain’s backlink profile and overall SEO health, and is based on a scale of 0 to 100, with higher scores indicating better performance. When a high quality domain links to another domain’s content through a. June 25, 2016. $80. took the time to write a non-standard, tailored suggestions how to get best results; compliments. Domain Authority (DA) – a metric developed by Moz that is calculated by evaluating linking root domains, number of total links, and other metrics like MozRank, MozTrust, etc. Moz Domain Authority vs. Domain Rating and Domain Authority are metrics that can be used to determine the performance of a domain. , Domain Rating). It ranges from score 0 to 100. The Moz has used software operating against Google algorithms to show the results of search engines better. Some have been online for years, steadily building their presence. When you have completed the Domain Authority check, scroll down to the bottom of the page where you’ll find the average DA an PA for your query. Founded in 2004, Moz offers an advanced all-in-one SEO tool to help websites improve their search engine ranks. Moz Link Explorer lets you check the domain authority of any website. The Domain Authority metric was initially developed by Moz, but other companies have created similar metrics that rank domains based on several factors and give them a rating from 0 to 100. Get instant access to industry-leading SEO metrics, site audits, rank tracking, and more with Moz Pro – the highest quality data for SEO. Ranking Keywords 2. Keyword Explorer. Here’s how we sort these parameters: PA: Page Authority. The next closest competitor (GSC) only had 14% of votes. Domain Authority (DA) is a search engine ranking score developed by Moz that supposedly predicts how well a website will rank on search engine result pages. Domain authority is a numeric score, developed by Moz, that represents how likely a website is to rank on search engine results pages (SERPs) compared to its competitors. How Does Semrush Compare With Other Domain Rating Scores? To hold a relevant and thorough comparison, we ran a comparison study looking at 24,000 domains of different sizes and checked each domain’s scores from Moz and Ahrefs in addition to our new Semrush data. MOZ helps to analyse the Domain Authority and also helps to compare against the competitors. Search engines can not trust them as much as they are here today may not be here tomorrow. I will build high authority do-follow SEO backlinks (redirected) DA 90+ to increase the DA PA of your website. Select the country where you audience is based. As such, it’s impossible to use Domain Authority as a real-time analytic for page quality. Here’s how to indirectly increase your website (domain) authority in a ‘meaningful’ way: Create content that people want to link to. And because each of these brands uses its own unique calculation and link indexes, your website’s scores could vary widely for each metric. There are no magical secrets to improving the factors that drive DA, but here are the main points: 1. Domain Rating vs. Alternatives To Moz Domain Authority. Source: Aira. The graph for this section shows the change of Domain Rating within the specified period of time. DA is based. e. Domain Authority and domain rating, both are correct in their own way. Ahrefs Has More Comprehensive and Up-to-Date Database of Backlinks. Use SimilarWeb as a domain traffic check tool and Serpstat to see the visibility. The company offers a website authority checker, where you can examine a similar metric to the “DA” from Moz. Number of linking websites. linkedin. Domain Authority (DA), on the other. I am putting quality contents and strong backlinks. The SEO platform Moz developed the term Domain Authority. The Moz API has been instrumental in providing the users of our marketplace with first-hand information on Domain and Page Authority of over 1,000 active premium-aged domains. You can add up to 10 URLs, but do ensure that you enter one URL per line, like this: Click on the “Check Rating” button. And, of course, 61% to 100% is a high. DA is not a metric that Google uses to determine rankings in its. For a more in depth domain analysis, try Moz Pro to track thousands of websites and pages, target the right keywords, and create custom reports. According to Moz: “Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank on search engine result. Some have been online for years, steadily building their presence. Ahrefs created Domain Rating in 2013, but Moz still uses. Check the up-to-date Domain Authority of a competitor, partner, or opportunity directly from the original source – Moz’s own index. One is the worst score, while 100 is the best. Search Visibility is one of the first metrics you'll see in your Campaign Dashboard. The domain authority score changes more often than your blog's PageRank. 4. DA and DR are separate authority scores with their own unique. The Domain Authority score is used to predict how a website might rank in the search engine results. , Domain Rating). You want to improve your Domain Authority because it's the best authority metric you have, and authority is generally a good thing. Premium PREMIUM. The “a” portion of the links stands for attribute, the “href” stands for hypertext reference, meaning you are about to enter the destination of the link, the URL portion beginning with “is the page you are pointing the link to, the word “hedgehog map” is the anchor text and is the clickable, visible part of the link, and the “</a> closes off the. It is important to maintain a balance between the quantity and quality of the backlinks that you create. In addition to domain authority, you may have heard of another metric: domain rating. Website Popularity Rank. Ahrefs DR is calculated by analyzing the backlink profile of a website. Shocking, I know, but that's the long and short of it. ” a DA score is based on the total links directed at a website, the quantity. Here are 10 comparisons these professionals highlighted regarding Ahrefs and Moz as domain authority checkers: Ahrefs Has the Edge With its Visuals and Trend Tracking. In SEO, DA stands for Domain Authority, whereas DR stands for Domain Ranking. Moz DA is calculated using over 40 different signals, including the number and quality of backlinks, the MozRank, and MozTrust scores. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. Simply enter a URL in their Site Explorer tool to check its domain authority. STAT SERP tracking and analytics for enterprise SEO experts. On average, Moz updates Domain Authority once or twice each month. Moz Domain Authority: 93. 5. biz, . 8m. Domain Authority is a metric created by Moz that tries to predict how well a website is expected to rank in SERPs, with 0 being the lowest probability of ranking well, and 100 being the highest. On Moz, you can check your website’s Domain Authority for free through Link Explorer. This other website has a domain rating of 31 on Ahrefs but only 14 on Moz. Domain linking. This value is the criterion of domain evaluation. Moz Domain Authority, Explained. As some of you may be familiar with, there is a giant spam-network with the same design and same page title on all domains: "The Globe - The world's most visited web pages". In general, It is easier to rank for a keyword on an older domain name than a newer domain name if all things being equal. MozBar is a free Chrome Extension that makes it easy to get link metrics and do all your SEO on the go.